New Delhi: In a bid to do way with confusion about food safety standards of ice-creams flooding social media, the Indian Ice-cream Manufacturers Association (IICMA) came out with a clarification on Saturday stating that ice-cream and frozen desserts manufacturers have to abide by product standards set by the Food Safety and Standards Authority of India.
The IICMA clarified that ice-cream and frozen desserts fall under the purview of FSSAI. While ice-cream uses milk and other products derived from milk, frozen desserts contain milk and may also contain milk fat and milk solids. In ice-creams, the source of fat is milk fat, while in frozen desserts the source of fat is vegetable oil, the manufacturers body clarified. Busting the myth that vegetable oils may be harmful for human health, the IICMA further clarified that vegetable oil is a safe ingredient and is used in multiple food products.
Also read: Ice cream business down by 40% amid COVID scare
The IICMA urged all consumers not to pay heed to social media posts with malicious intent deliberately posted to garnering attention. Such posts usually appear at the onset of summer and misleads consumers and prevents them from having frozen desserts. The IICMA firmly stated that both these products are manufactured in accordance with FSSAI standards and regulatory requirements, hence, are completely safe to consume.
With the onset of summer, ice-cream sales as well as the sale of cold desserts are expected to boom. In the post-pandemic world where cough and cold is not looked at in fear and the economy jumping back to normalcy, Indians foodies are expected to gulp ice-cream at their heart's content amid the summer heat. The IICMA has thus come out with a clarification to dispel rumours that can potentially dampen sales.
